11min chapter

The Colin and Samir Show cover image

Our bizarre call with Elon Musk (one year later)

The Colin and Samir Show

CHAPTER

The Concept of Model Citizens on Social Media Platforms

This chapter explores the idea of model citizens on social media platforms like YouTube and TikTok. It compares the success stories and monetization transparency on YouTube to the absence of such stories on Twitter. The chapter also discusses the challenges Twitter faces in monetization and the impact of brand safety concerns on advertisers.

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