2min chapter

Let’s talk ABM cover image

11. Contact marketing | Stu Heinecke

Let’s talk ABM

CHAPTER

The Strange Nature of SOS and v I

You don't want to be approaching them with the notion that you can take all the time you need. You've got to be very, very quick. And theyl what you're then demonstrating is o respect for their time. But i think ultimately, the thing that we want a contact market and campaign to do is to introduce you in a way that has the recipient saying, oh my god, i love the way ti. I love the way you think.

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