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Building a Data-Driven Go-To-Market Engine in Retail - with Michael Tambe of Amazon
The AI in Business Podcast
Shifting to a Bottoms-Up View and Closing the Gap between Sales and Marketing
The speakers discuss the importance of sales and marketing alignment in building a bottoms-up view of customer engagement. They highlight the need for accurate information about sales interactions and suggest ways to provide value to sales reps through workflow streamlining and insights.
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Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode