Why a Primary Home Isn't an Investment

In this episode, I chat with Grant Cardone, the entrepreneur, bestselling author, and real-estate mogul behind Cardone Capital, known for his 10X philosophy and massive multifamily portfolio.

If you want a brutally practical blueprint for going all-in on one thing, building units at scale, and using Bitcoin to supercharge a legacy business, this episode is for you.

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––– Chapters –––

00:00 - Intro

01:09 - Meet Grant Cardone & the 10X ethos 

06:31 - The cassette that made sales click

13:24 - Leverage risk vs. one-tenant risk

14:44 - Why your home isn’t an investment

18:01 - Selling the mansion, buying 1,100 units in Miami

27:12 - Saylor’s nudge: add BTC to real estate

29:05 - Melbourne fund: cash-paid RE + BTC combo

35:29 - Why small REITs & giants are both in trouble

39:47 - 2035 vision: $4K rents, $3M BTC?

41:58 - Advice to young people: go all-in on one thing

45:26 - How Bitcoin changed Grant—and the plan to go public

49:05 - 80% of his new investors own zero Bitcoin 

51:58 - Wrap & where to find Grant

I want to take a moment to express my heartfelt gratitude to all of you for tuning in, supporting the show, and contributing.

Thank you for listening!

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