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Heidi Cooley (Crocs) | Come As You Are

The CMO Podcast

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Social Listening

It's getting trickier to navigate that world now. We remaind grounded in this conditly led social first approach, as we call it. A lot of it is the human connection of having community managers that are constantly mining the insights and sharing them back to the brand. That's how this all started, from a cok' perspective.

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