Understanding Data-Driven Decisions in Business

In episode #2969, Eric Siu and Neil Patel discuss how AI is reshaping business models and digital marketing. They examine shifts in search behavior, the decline in website traffic, and the rise of platform dominance. The episode also highlights Google’s challenges and the need for marketers to innovate and adapt.

TIME-STAMPED SHOW NOTES

(00:00) The Impact of AI on Business Models

(02:54) Shifts in Search Behavior and Platform Dominance

(05:59) The Future of Search and Social Media Integration

(08:57) The Innovator's Dilemma and Google's Position

(12:12) Adapting to Change in Digital Marketing

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