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The Importance of Mental Models in Strategy
Sally Kohn: Strategy is not about seeing 10 moves ahead. It's about having 10 times the amount of potential tools or options to handle whatever comes next. She says she likes mental models like inversion, always making sure you have a buffer for the unknown. Kohn: The best mental models kind of fill all three of those categories. They're very close to truth, they're widely applicable, and they're predictive and not just explanatory.