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4min chapter
Leveraging Influencer Commerce
MarTech Podcast ™ // Marketing + Technology = Business Growth
Influencer Impact on E-Commerce
This chapter explores the role of influencers in shaping commerce, with a focus on their capacity to drive immediate consumer purchasing decisions. Through lively discussions and insights on 'on demand' commerce, the speakers highlight the evolving relationship between influencers and consumer shopping behaviors.
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Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode