Streaming Consolidation, Los Angeles Wildfires
Bloomberg Businessweek
00:00
Navigating the Streaming Revolution
This chapter explores the recent merger between Hulu Live and Fubo TV, reflecting on the challenges and innovations faced by media companies amid a cord-cutting era. It examines how these companies must adapt to Gen Z's preference for short-form content while leveraging AI to enhance streaming experiences and audience engagement. The discussion underscores the importance of owning intellectual property and creating exclusive content to foster loyalty within proprietary platforms.
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