Ep 451 Nicole Osmer on selling her $10M agency, the dangers of a fast LOI, minimizing re-trading, deciding when to sell, and how to tell your employees about an acquisition
Built to Sell Radio
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Evolution from Freelancing to Selling a $10 Million Agency
The chapter explores the evolution of a service provider from freelancing to building an agency, touching on the transition to hiring employees, maximizing infrastructure, and offering competitive benefits. It discusses the decision to sell a $10 million agency, covering the process of attracting acquisition inquiries, engaging with potential buyers, and ultimately choosing to walk away from a tempting offer from a private equity-backed agency.
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