2min chapter

Ditching Hourly cover image

Reuben Swartz - Anti-CRM For People Who Hate Selling

Ditching Hourly

CHAPTER

How Does It Connect With HubSpot Lead Magnets?

The lead magnet piece is actually built into the system. So if you're doing this in memory and you get that notification when they request it, but you get another notification when they come back to it next week, whenever it might be. You can sort of break out of call mode and say, well, I want to interrupt because right now it seems like a great time to have a conversation with Jonathan about lead magnets or whatever. And then you can just have that quick call and have a very natural conversation. It doesn't have to lead into a hardcore sales conversation. They've already said, hey, I'm interested in this, that you happen to be an expert in, and you

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