Ep 593: The Rise of Bet Builders in Modern Sports Betting: with Eoin Ryan
iGaming Daily
00:00
The Rise of Bet Builders in Sports Betting
This chapter explores the transformation of betting products with a focus on the growing popularity of Bet Builders among consumers. It discusses how modern bettors are drawn to more intricate betting options that enhance engagement, while emphasizing the need for intuitive user experiences and reliable data. The conversation also addresses the challenges and adaptations faced by sportsbooks as they integrate these offerings into their platforms to meet changing customer demands.
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Transcript
