CaSE: Conversations about Software Engineering cover image

Michele Hansen on Customer Interviews and Deploying Empathy

CaSE: Conversations about Software Engineering

CHAPTER

Customer Interviews

Customer interviews can help developers make sure that they're building the right thing. Chances are your boss will be excited that someone is showing interest in their idea. If you don't have a user research team, that's going to be a bigger challenge. It's always a challenge to sell user research within an organization.

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