8min chapter

What It's Like To Be... cover image

A PR Crisis Manager

What It's Like To Be...

CHAPTER

Navigating Media and Crisis Management

This chapter explores the intricate relationship between media and crisis management, focusing on the role of crisis communicators in handling media scrutiny. It highlights the importance of strategic communication and preparedness in dealing with various crisis scenarios, emphasizing the essential traits needed for success in the field. The discussion sheds light on the intense and high-pressure nature of crisis PR work, drawing parallels to the strategic intensity of speed chess in managing crises effectively.

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