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The Importance of KPIs in a Professional Services Firm
The old KPIs are revenue per hour, gross profit margin or profit margin per job. If those numbers mattered, which they don't, by the way, it's like plunging a ruler into the oven to determine its temperature,. It's the wrong measuring device. The best subscription businesses have an eight to one ratio. Andres Horowitz has created two reports on all the KPIs that use and invest in subscription based businesses.