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Mindfulness in Marketing

Ahead of the Game

CHAPTER

Mindfulness and Emotional Intelligence Integration at SAP

This chapter explores how mindfulness and emotional intelligence are seamlessly integrated into SAP's company culture, impacting staff performance and engagement. Through various activities and programs, such as daily mindful moments and Acts to Grow courses, employees are encouraged to cultivate mindfulness and self-improvement. Practical tips and personal routines are shared to emphasize the importance of incorporating mindfulness practices into daily routines in both personal and work settings.

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