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3min chapter
Acquired Season 3 Episode 7: Venmo (live with Andrew Kortina)
Acquired
The Impact of Humor in Marketing and Startup Growth Strategies
This chapter explores the success of a humorous advertising campaign that boosted product interest and user sign-ups, particularly in New York. It also examines grassroots marketing challenges faced by startups, drawing comparisons to innovative growth strategies of companies like Airbnb.
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