AI for Customer Experience-Focused Marketing - with David Greenberg of Conversica
The AI in Business Podcast
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The Rise of the Virtual Assistant in the Workforce Model
In the old traditional model, marketing produces leads, they become MQLs and you have a sales development group. All of that processing leads to those results I talked about earlier, a six or seven percent conversion rate. So it's a not only is it definitely a numbers game and you need a lot of scale, which means lots of people. But on the other side of the coin, SDRs have a really hard job because most of the time, it's one of the soul sucking jobs in business.
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