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How College Sophomores Turned $20, a Cellphone and a Dream Into a Cookie Company with Tiffany and Leon Chen: An EOFire Classic from 2022

Entrepreneurs on Fire

00:00

Investing heavily in technology to scale e‑commerce

Leon explains Tiff's Treats' e‑commerce focus, high technology spend (about 10% of sales historically), and why tech underpins their customer experience.

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