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5min chapter
#079 – Things Every Founder Should Know About Growth with Julian Shapiro of Bell Curve
Indie Hackers
Understanding Different Types of Virality for Product Growth
This chapter delves into the various types of virality - inherent, word of mouth, and artificial - to drive product growth, using examples from companies like PayPal and Dropbox. It also offers insights on leveraging contrived reward systems for referrals to enhance growth without compromising the core product experience.
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