
Deep Dive: Building the Brokerage of the Future
Context with Mike DelPrete
00:00
AI and Efficiency in Real Estate
This chapter explores the transformative role of technology and AI in the real estate industry, examining its impact on recruitment and operational efficiency. It critiques the current adoption of tech solutions, particularly CRM systems, and highlights the advantages of automating contract processes to reduce wait times. The discussion emphasizes the necessity for real estate companies to innovate and rethink their strategies to remain competitive, especially in a market influenced by larger players.
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