We’re attempting something BIG. Over the next two weeks, our VP of Ecommerce Strategy, Luke Austin, is taking on a real-time challenge to generate an additional $1,000,000 in revenue profitably for one of our clients.
Every day, we’ll document the actions, strategy shifts, wins, and losses required to hit this massive goal. No fluff. No filters. Just real execution and behind-the-scenes access to how we actually grow brands at scale.
What You’ll Learn:
How to structure a revenue forecast and daily targets
The role of marketing calendars in driving growth
How to adapt when you're behind goal
How to identify and act on real-time performance insights
Creative strategy, promo timing, and media spend adjustments that drive results
What it actually takes to scale revenue profitably in 2025
Subscribe and turn on notifications to follow the challenge day by day.
Show Notes:
- Working capital loans provided by Mercury Lending, LLC NMLS ID: 2606284.
