I've Never Heard Anybody Say That, but I Think It's Brilliant

The gap between what is claimed and what is actually going on is not very big. Most of the time the claims are being made and there's no supporting evidence. And so they will use marketing rhetoric, and they would engage in logical fallacies. But at least with power breathe, that doesn't seem to be the case. I've never heard anybody phrase it like that. They're subsidizing a lack of research just through moneyThrough money and through attention that they can get through sponsorships.