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362: How to Build a Brand People Love: Red Antler

The Foundr Podcast with Nathan Chan

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Building a Successful Brand on a Budget

Exploring the misconceptions around creating a budget-friendly brand, this chapter stresses the importance of investing in quality branding to stand out in the market. From the significance of brand differentiation to leveraging ambassadors for credibility, the discussion highlights key strategies for successful brand promotion and differentiation. Examples from various industries demonstrate the impact of a unique branding approach in capturing consumer attention and building brand recognition.

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