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Ed Kless - A Revelation for the Transformation Economy

Ditching Hourly

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Navigating the Transformation Economy

This chapter explores the distinctions between services, experiences, and transformations in the modern economy, emphasizing the importance of time and meaningful interactions in value exchange. It discusses the foundations of a business called Threshold, aimed at guiding professionals towards delivering transformative experiences rather than mere services. Through examples and insights, the chapter illustrates the challenges and opportunities faced by businesses as they adapt to the evolving needs of clients seeking genuine transformation.

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