7min chapter

Marketecture: Get Smart. Fast. cover image

Episode 47: Brian Morrissey on how to create a sustainable media model

Marketecture: Get Smart. Fast.

CHAPTER

E-commerce, CTV, and the Future of Media

This chapter explores the influence of e-commerce and CTV on the spread of information, the impact of algorithm-driven content, and the need for journalism to adapt. They also discuss the upcoming Markitecture Summit, fashion choices, and the importance of sustainability in the media model.

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