11min chapter

Off The Grid: Leaving Social Media Without Losing All Your Clients cover image

🤝 You Need a Network, Not an Audience — Relationship Marketing with Michelle Warner

Off The Grid: Leaving Social Media Without Losing All Your Clients

CHAPTER

From MBA to Social Impact: A Business Journey

This chapter recounts the speaker's transformation from an MBA graduate to a social entrepreneur focused on community engagement in Africa. It highlights their commitment to supporting solo entrepreneurs, particularly single mothers, and emphasizes the significance of relationship marketing over traditional traffic marketing. The speaker shares insights on building strategic networks to foster trust and enhance business growth.

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