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Maximizing the Potential of Your Email List
The chapter emphasizes the crucial role of a clean and sizable email list for successful launches, income growth, and author opportunities. It delves into the necessity for authors to have a robust online presence, owning their marketing channels like email lists rather than relying on social media platforms. The strategy of offering valuable freebies to attract subscribers and nurturing them with consistent valuable content is highlighted as key to building trust and loyalty.