14min chapter

Marketecture: Get Smart. Fast. cover image

Episode 54: CES wrap up, plus drama at VideoAmp, LG Ads, and Arena

Marketecture: Get Smart. Fast.

CHAPTER

The Impact of AI in the Ad Tech Industry

The speakers discuss the complacency of some individuals in the ad tech industry regarding AI and cookie deletion. They highlight potential dangers and express concerns about the consequences. They also discuss strategies to navigate the changes and the uncertainty surrounding the overall impact.

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