
S06.EP04 - Should Brands Get Political? with Jeroen Reuven
JUST Branding
Navigating Authenticity in a Politically Charged Advertising Landscape
This chapter explores the speaker's frustrations with political correctness in the advertising industry, focusing on how racial representation often overshadows genuine artistic choices. It highlights the broader implications of political influences on branding and the struggle for authenticity in an evolving societal landscape.
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