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Kallaway // 100mil+ Views, Growing on TikTok & Vertical Video Deep Dive
Creator Lab - interviews with entrepreneurs and startup founders
The Pros and Cons of Podcasting
The con of audio is it is the worst to grow organically. There's just no discovery. It's all wide enough. You're asking someone to listen to an hour or at least a few, 10 minutes or something of a podcast. And yeah, that's traditionally why there's a smaller audience size on podcast versus a lot of others. So if you're starting from scratch, the only way you should start in the audio category is if A, you're willing to wait a decade with no results. Or B, you have an existing audience on one of these other buckets that you can funnel to kind of get a quick start.
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