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Ep 474: CRO Is Dead! Kyle Hitchcox on the Future of Shopify Optimization with Warpdrive | AKNF

DTC Podcast

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Intro

This chapter addresses common misconceptions about conversion rate optimization in Shopify brands, stressing the need to focus on customer journeys. It also highlights the importance of page loading speed and introduces Motion, a platform that enhances collaboration between media buyers and creative teams for effective ad campaigns.

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