18min chapter

The Revenue Formula cover image

How to build & replicate stellar sales teams (With Collin Cadmus)

The Revenue Formula

CHAPTER

Building Scalable Sales Teams in Startups

This chapter explores the evolution of sales teams in early-stage startups, focusing on the transition from founder-led sales to hiring founding account executives. It emphasizes the importance of a structured sales process, effective training, achievable quotas, and maintaining efficiency in challenging economic climates.

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