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Ep 168: How HighKey Raised Their AOV by 40% with Chief Digital Officer Ryan Rouse

DTC Podcast

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Introduction

High key is committed to helping america snack smarter by removing sugar from our favorite foods, one craving at a time. We talk about the pros and cons of marketing a better for you product. And we also chat about how ryan implemented bundling strategies that raised their dto c a o v by over forty % in his first few months on the job.

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