3min chapter

The Diary Of A CEO with Steven Bartlett cover image

The Coffee Expert: The Surprising Link Between Coffee, Mental Health, Depression & Heart Disease! James Hoffmann

The Diary Of A CEO with Steven Bartlett

CHAPTER

Introduction

A discussion on the various cups of coffee, the significance of quality coffee grinders, the health benefits of coffee, and the passion for learning and discovery in the coffee world.

00:00
Speaker 2
You're the former World Barista champion. So, we have cups of coffee here from different supplies. So, coffee number one. Yeah, I'd be surprised if that was expensive. I'd be a little bit outraged if that was expensive. That's
Speaker 1
kind of weird. That's really interesting. If you want the best experience for coffee, this one.
Speaker 2
I can reveal that is... James Hoffman! And the most famous people in the world when it comes to coffee... James has closer team-in subscribers on YouTube. The most popular piece of coffee we're all casting on the planet. You've committed a huge portion of your life to coffee. What advice have you got from me? OK.
Speaker 1
London has some of the best coffee shops in the world. Don't get them to spend some machine for out. Coffee pods. They're a microwave meal. How long does it take to decay? The minute you open that bag, it's on its way out, and it will happen really quickly. You walk into the Starbucks which you order. If I'm being fully weird... Be fully weird. Fine. Then I'm gonna... Say I've got 100 pounds for the machinery. Coffee grinders are the right investment. They are more important than the machine. What's your favourite cup of coffee? If I'm honest, it is... Are we addicted? It's the world's most popular psychoactive drug. But, look at the science, coffee seems to be healthy and have a really positive impact wherever it's been measured. It's a great source of fibre. It is like having another vegetable in the diet. People tend to perform better on cognitive tests. It looks like coffee drinkers survive longer. The problem with it is that coffee has this really depressing future. Why?
Speaker 2
I find it incredibly fascinating that when we look at the back end of Spotify and Apple and our audio channels, the majority of people that watch this podcast haven't yet hit the follow button or the subscribe button, wherever you're listening to this. I would like to make a deal with you. If you could do me a huge favour and hit that subscribe button, I will work tirelessly from now until forever to make the show better and better and better and better. I can't tell you how much it helps when you hit that subscribe button. The show gets bigger, which means we can expand the production, bring in all the guests you want to see and continue to do in this thing we love. If you could do me that small favour and hit the follow button, wherever you're listening to this, that would mean the world to me. That is the only favour I will ever ask you. Thank you so much for your time. James, you've committed a huge portion of your life. To a drink, to a bean, to coffee. Yeah. Why?
Speaker 1
I love it. It brings me intense pleasure, like the whole thing. I think I fell in love with it 20 years ago. And I tried working in wine. People get falling in love with wine, right? Like people with the drink, with the culture, with where it's grown, all that stuff. The same can be true with coffee and turned out to be true for me. And I'm kind of obsessed with learning and coffee is so big. People see it as a kind of niche. What I do is a niche, but it's this global thing. It's in every culture. There's everything from botany to science to like health, all the rest of it's wrapped in this one thing. So I can spend lifetimes learning about it and never be done. It's just huge fun. And it's one of those things that's capable of an incredible surprise. People's expectations of coffee are very low often. And when you kind of show them what it can be, that's a very satisfying moment that never gets tiring.

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