14min chapter

The Storytelling Lab cover image

The Domino Framework: A Simple Structure for Impactful Business Stories with Jyoti Guptara

The Storytelling Lab

CHAPTER

The Foundations of Storytelling

This chapter explores the speaker's childhood experiences that cultivated their love for storytelling, shaped by creative collaborations with family and early adventures with their twin brother. It highlights the significant impact of classic narratives and cinematic influences on their development as a writer. Furthermore, the discussion delves into storytelling techniques, specifically the importance of structure and sequencing in engaging audiences, particularly in a business context.

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