Sales Game Changers | Tips from Successful Sales Leaders cover image

Championing a Buyer-Centric Sales Approach with Altrata Sales Leader Khris Fenton

Sales Game Changers | Tips from Successful Sales Leaders

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How to Lead Your Talented Young Sales Professionals Into a More Effective Buyer Centrically

Chris Fenton: Sales leaders sometimes miss the reality that buyers typically talk in the language problems. And oftentimes problems are easier to relate with, then a future vision. You as a leader have to be okay with losing opportunities that might be potentially something that you could convince or twist somebody's arm and really focusing on more like healthy revenue and healthy opportunities.

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