5min chapter

The Modern CPA Success Show cover image

Transforming Your Business: The Power of Subscription-Based Models with Ron Baker (Part 1)

The Modern CPA Success Show

CHAPTER

The Importance of Change Management

The book covers a lot of, you know, not only like the purpose led, but just kind of mindset there. I think one thing that I like double and triple underlined was like to get customers and clients out of my vocabulary and replace it with members. If we are going to track time that we spend with our customers, we should save them when they give us an audience. That's the difference between having customers versus having fans.

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