India’s '10-minute' delivery craze
Business Daily
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Rapid Grocery Revolution: Zepto's Innovation
This chapter explores Zepto's groundbreaking approach to grocery delivery, which promises delivery within just 10 minutes. It discusses the founding inspiration during the pandemic, the use of dark stores for efficient order fulfillment, the industry's competitive dynamics, and the pressing challenges faced by delivery riders. Additionally, it highlights the regulatory struggles and concerns about worker safety in the fast-paced quick commerce sector in India.
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