Sales Game Changers | Tips from Successful Sales Leaders cover image

Championing a Buyer-Centric Sales Approach with Altrata Sales Leader Khris Fenton

Sales Game Changers | Tips from Successful Sales Leaders

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How to Flip Your Sales Professional

Sales professionals in the 80s and 90s used to be walking billboards you had to talk to them, because it was the only place to understand product road maps. Now customers don't believe that they need to talk to a sales professional like they used to. "How you sell how you engage with lines is oftentimes going to be the differentiator," he says.

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