The Exit Five CMO Podcast (Hosted by Dave Gerhardt) cover image

Peep Laja on building Wynter, B2B positioning, strategy, and understand how people buy

The Exit Five CMO Podcast (Hosted by Dave Gerhardt)

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Exploring the Guest's Evolution from Sales to Conversion Optimization and the Inception of Wynter

Exploring the guest's evolution from sales to marketing, emphasizing SEO, PPC, and conversion optimization. The chapter discusses their ventures in optimization, culminating in the creation of Wynter to enhance copy for higher conversion rates.

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