22min chapter

Talking to Ourselves cover image

Elizabeth Rutledge

Talking to Ourselves

CHAPTER

HULUCK: The Intersection of Luck and Mentorship

The speaker reflects on the mentors they had at American Express, including Ken Chenault, the retired CEO of the company, and how their guidance impacted their journey. They discuss the importance of putting the customer first, delivering a seamless experience, and building meaningful relationships. The chapter also explores the process behind American Express' new brand positioning and the significance of consistency between a brand's words and actions.

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