
Philip Krim on Building Casper Into A Leading Brand
Elevate with Robert Glazer
00:00
Is It Helpful to Growing the Market?
I underestimated how much competition was going to come into the market. It ended u being way more competitive than, you know, i ever expected. A lot of that has shaken out and is behind us. I've never seen another in a consumer market like that. Theanno is, like, deafully annoying, not helpful. You get anythink, you knowts from arrowbad i somtin, you did some good marketing for them. No, i don'tverdidi should track them down but now i don't think we herd from the arowbad people.
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