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13min chapter
Pricing as a growth lever (With Kyle Poyar, Operating Partner @ OpenView)
The Revenue Formula
Implementing Pricing Changes: Challenges and Strategies
This chapter explores the challenges that come with implementing pricing changes, including resistance and complexity. It offers strategies for navigating the process, such as piloting with forward-thinking reps and using customer communication to ensure understanding and satisfaction.
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Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode