How to Plan Content for Live Ops | Barak David, COO Murka; Drew Levin, Lead PM Zynga; Jeff Witt, Co-founder Storm8 and Funzio
Deconstructor of Fun
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Live Ops - How to Sort of Frame Your Live Ops for Your Game
The cadence for new content is based on how much, how fast your players are consuming it. And then the more like gameplay oriented events are really there to, in my mind, to fix problems. AFK arena has gotten into this pretty good stride where they recognize that their hero fusion system is super deep and does monetize very well. So you see them with everything they're putting out, it's essentially just refocusing on stat check, stat checks to make players seem like they're not powerful enough.
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