This is your quick guide to GTM velocity. We cover three simple areas you can focus on to accelerate your GTM — and outcompete your competition.
- (00:00) - Introduction
- (05:14) - Work Culture and Four-Hour Work Week
- (07:23) - Go-to-Market Velocity Explained
- (11:28) - High Tempo Testing and Experimentation
- (13:11) - Defining Kill Criteria for Projects
- (14:38) - Experimental Market Expansion Strategies
- (15:40) - Simplifying for Speed and Learning
- (18:34) - The Importance of Speed in Hiring
- (24:01) - Optimizing Team Capacity
- (27:47) - Effective Time Management and Meetings
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