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Data Council Week (Ep 3) - GTM 101 for Engineers With Chase Roberts of Vertex Ventures

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How to Build a Product That People Will Buy

A lot of technologists and a lot of founders will get caught up in trying to build a technically elegant solution. But I think that building a product that solves the problem and having product market fit is a necessary condition, but it's definitely not a sufficient one. Winning means figuring out like how do I win the go-to-market game in helping get this thing into the hands of people?

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