The Dangers of Calling Everything an Experiment

Do you ever feel like the experiments and analyses you're working on feel a little bit like a trip on a hamster wheel — properly grounded in hypotheses, perhaps, but not necessarily moving the business forward like you'd hoped? On this episode, Matty Wishnow, the author of Listening for Growth: What Startups Need the Most but Hear the Least, joined Moe, Tim, and Val for a discussion about why that may be, and how reframing the work to focus first and foremost on identifying problems (and unmet opportunities) can be useful! For complete show notes, including links to items mentioned in this episode and a transcript of the show, visit the show page.