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6 Retro Business Ideas That Could Be As Big As LEGO ($11.8B)

My First Million

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The Rise of Kidults: Adults in the Toy Market

This chapter explores the phenomenon of 'kidults', adults who indulge in purchasing toys meant for children, which now make up a significant part of the toy market. It delves into market statistics and consumer motivations that illustrate how this trend is driving industry growth.

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