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3min chapter
How to Align Your Sales and Marketing w/ Mike Weir (CRO, G2)
The Science of Scaling
Introduction
Mike Weir is the CRO of G2. He's spent a decade in marketing and then years running a sales team. We're going to talk about the philosophies of that. How do we embed these principles right on the front line? And as always, get very tactical.
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Listen to the best highlights from the podcasts you love and dive into the full episode